Hi, I'm Roger, and I founded East Rock Metrics in 2025. I've been working in digital marketing since 2010, with a specialty in Search Engine Marketing and content strategy. After 15 years in the business, I looked around at the tools I had built for myself and realized I had something that could bring real value to other businesses.
From automated workflows, to custom reporting, to advanced data integrations, I provide tools that will bring you insights that you can take meaningful action on. In a world of vague SEO advice, pretty, but ultimately useless performance audits, and software that often feels incomplete or intentionally inaccessible, these services prove to be a breath of fresh air for a variety of clients and business models.
As the landscape where customers and clients research, shop, and explore evolves at a rapid pace, these tools are more important than ever. Whether you're looking to get more value from existing software, get a better handle on organic performance, or leverage AI to level up your efforts across the board, East Rock Metrics can help you achieve your goals.
My goal is to empower my clients with insightful, clean data that can be used to make decisions and get results. If you're interested in learning more, reach out through the contact form below, or check out my blog or YouTube channel to see what I'm up to!